Why are business newspapers printed on pink paper?
The tradition of printing business newspapers on pink paper goes back to 1893 with the Financial Times. The pink paper was initially chosen due to its cost-effectiveness and availability, but it has since become a distinctive trademark. It not only sets these newspapers apart from others, but also gives them an aura of seriousness and authority. Many believe the pink paper also reduces eye strain. Thus, the pink paper has become a unique, recognizable symbol of financial journalism.
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